MORE INFORMATION ON QUICKTIME QuickTime facilitates you to control, improve and accumulate video, sound, animation, graphics, text, music and even 360-degree virtual reality. Since QuickTime also allows file format converters for over 250 common image, video, and audio file formats, you can support and convert new file formats within your application quickly and easily. QuickTime facilitates major file formats for images, including BMP, GIF, JPEG, Photoshop, PNG, and TIFF and major file formats for video, including .mov, .mp4, 3GPP, 3GPP2, AVI, AVR, DV, Flash, M-JPEG, MPEG-1, and H.263. You can use QuickTime to author professional-quality, ISO-compliant MPEG-4 audio and video files. For web streaming, QuickTime includes support for HTTP as well as Real-Time Transport Protocol and Real-Time Streaming Protocol. QuickTime facilitates 3GPP and 3GPP2, the new worldwide standards for third-generation cellular telephony. As a result, 3G wireless developers and content providers can use QuickTime to author, play back, and deliver 3G-compliant files, extending the reach of rich multimedia to a new generation of handheld wireless devices. QuickTime features a state-of-the-art video codec—H.264—which delivers outstanding quality at very low data rates. QuickTime allows AAC Audio, the new standard in professional audio compression. It provides efficient compression than older formats such as MP3, yet delivers quality rivaling that of uncompressed CD audio.